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Tata Sky adds ETC Punjabi to channel line up

Indian direct to home (DTH) satellite TV operator Tata Sky has added a new religious channel to its Punjabi regional mix, in the form of ETC Punjabi.

ETC Punjabi can now be accessed as part of Tata Sky's Punjabi Regional Pack, Mega Pack and Mega Lite Pack.

The channel says it will "continue to dish out authentic entertainment properties for its viewers spread across the length and breath of Indian sub continent," through this new carriage deal, adding to its existing penetration via other DTH platforms.

In addition, ETC Punjabi says: "The availability on Tata Sky is a pious coherence with the newly launched Live Gurbani telecast on the channel from Gurdwara Baru Sahib, Himachal Pradesh," aired daily at 4.30 am to 7.20am and 6pm to 6.45pm.

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