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Sony Entertainment Television unveils KBC replacement

Sony Entertainment Television's 'next big show', Dekha Ek Khwaab, is to plug the hole left in its nightly schedule after the end of the latest season of popular game show Kaun Banega Crorepati (KBC).

From 21 November, the new 45 minute long romantic fiction drama Dekha Ek Khwaab will air from 8.45pm each night from Monday to Friday, followed at 9.30 by the 30 minute Parvarish.

Dekha Ek Khwaab is described as 'fairytale' storytelling, with lavish sets and an impressive ensemble cast – and produced by Rose Movies.

"As I have mentioned in the past, fiction will be our main growth driver. At SET it is our constant endeavor to offer variety and novelty to our audiences by focusing on relatable themes, identifiable characters and solid storytelling," said Sneha Rajani, Senior EVP and Business Head, Sony Entertainment Television.

"Swift on the heels of the triumphant run of KBC, Bade Achhe Lagte Hain, Saas Bina Sasuraal and recently launched Kuch Toh Log Kahenge, Dekha Ek Khwaab is the next big show from Sony Entertainment Television which will further strengthen our fiction line up. I am confident that Dekha Ek Khwaab will be appreciated and add to the growing audience base especially female audience for Sony's fiction shows," continued Rajani.

N P Singh, chief operating officer, Multi Screen Media (which runs SET) added: "This year has been a splendid year for Sony Entertainment Television as we stand at a clear number two position over the last ten weeks...we are confident Dekha Ek Khwaab will consolidate our position at number two and add to the power and punch that Sony is bringing to its audiences and continue to delight audiences on a daily basis."

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