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Tata Sky adds DTH channels, starts testing VOD over broadband

Indian direct to home (DTH) platform Tata Sky has added three regional news and a movie channel to its bouquet, while rumoured to have started trials of a new broadband delivered video-on-demand service.

Movies Now, a Hollywood film channel, joins the 200 plus channels available on the DTH platform, in addition to Suvarna News 24x7 for viewers in Karnataka; Asianet's Kannada news channel; and Zee 24 Ghante Chattisgarh, the state's exclusive satellite news channel.

Tata Sky, which now serves eight million subscribers via its Insat 4A delivered DTH service across India, has also been reported by the Hindustan Times to be planning to launch a Netflix-like video-on-demand (VOD) service in India. The service, which would require a connection via a LAN cable, will reportedly be restricted to subscribers who own a Tata Sky+ HD set top box, as it is the only decoder which features an Ethernet port.

According to local forum reports and tweets, the company which is jointly owned by Tata and News Corporation's Star Group, is now offering selected subscribers a trial of the yet to be publically unveiled VOD service.

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