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MySwar launches Bollywood music app

Bollywood music website MySwar.com has launched an app for Android and iOS.

MySwar says it aims to be the IMDB of Indian music and has built up a database of Hindi film songs and music videos from 1941 to present day. The MySwar app gives users access to this database on their iOS and Android devices.

The company's founder, Param Arunachalam, said: "A large number of the visits to our website come from mobile devices. The app launch will provide these users with a vastly better user experience and improve engagement."

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