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New Windows 8 app for Indian video content

A first of its kind free application has been unveiled for Windows 8 by Indian online video service provider iStream, to allow access to news, TV and movies in the English, Hindi, Tamil, Malayalam and Telugu languages.

"Windows 8 is a unique platform with a distinct feature. The same operating system, which works on a tablet, will work on a PC too. We redesigned our app according to the platform on the basis of look and feel, usability, as well as integration with the platform," said Mridul Agarwal, director, product management team, iStream.

The company, owned by Bangalore-based A2 Media, was established in 2007 by its current chief executive, Radhakrishnan Ramachandran and chief technology officer Chellappa Dhanukodi. A round of private equity funding was received for iStream from SAIF Partners in November 2011.

iStream claims its new app is the only Indian video app to be featured in the Windows 8 app store, while it continues to work on iOS and Android versions.

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