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Airtel Digital TV reaches 8.8 million subscribers

The Indian direct-to-home (DTH) operator Airtel Digital TV has announced its subscriber base reached 8.8 million at the end of December 2013, an increase of 11.6% compared to the corresponding quarter of 2012.

Net customer additions for digital TV during the quarter increased to 235,000 as compared to 120,000 in the previous quarter, primarily driven by festivities during the quarter, said the Bharti Airtel-owned company.

Average revenue per user (ARPU) increased by INR21, to an all-time high of INR207, as compared to INR186 in the quarter ending 31 December 2012.

Revenues from Airtel's DTH satellite TV service rose by 25.8% to INR5,384 million as compared to INR4,280 million in the corresponding quarter of 2012.

Airtel Digital TV is one of six private DTH operators in India, along with Dish TV, Tata Sky, Reliance Digital, Sun Direct and Videocon d2h.

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