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India’s digital TV penetration to rise to 50% by 2016

... digital TV (DTV) conversion. This is ambitious, though we believe DTV transition will occur but over a longer time frame," said Vivek Couto, executive director, MPA. "The industry will remain capital-intensive ...


TV ad revenues to propel India to Asia’s 3rd largest market

... to give strategic global groups unrivalled access and exposure to growth in Asia-Pacific," said Vivek Couto, executive director, Media Partners Asia. "How successful India is in emerging as a profit ...


Cable digitisation to transform India’s US$7bn TV industry

... Korea during 2003-7, and Taiwan during 2005-10," said Vivek Couto, executive director, MPA. "Valuations of the domestic companies in these markets during the high growth value stage typically skyrocketed, ...


India 2020: digital pay-TV homes to number 130MN

... of DAS has revived interest in pay-TV among strategic and financial investors," said Vivek Couto, executive director, Media Partners Asia. "The real benefits will become clearer in 2H 2013 and beyond, ...


New Premier League Soccer seals TV rights deal

International sports media company MP & Silva has acquired the global broadcast rights to the first season of India's franchise-based Premier League Soccer (PLS) tournament. The new league will ...


Sun TV network ties up with Arasu Cable

...  Arasu offers 148 channels on its cable TV network, including 50 pay-TV channels and 98 free-to-air channels. It has 5.5 million subscribers. Arasu Cable TV managing director D. Vivekananda told Indiantelevision.com ...


Stakeholders meet minister over Indian TV digitisation

... Thiru D Vivekanandan, managing director, Arasu Cable TV Corporation; Jawahr Goel, managing director of Dish TV. The onus of implementing digital addressable systems was reportedly placed by Soni squarely ...